Helena Garcia was inspired by her first experience of Halloween whilst living in Las Vegas as a teenager. On her return to Europe she researched the holiday’s origins and quickly became hooked on all things Celtic, gothic and quirky, a passion that infused her bakes when she competed in the Great British Bake Off 2019, with her eccentric style and fun-loving personality making her an exceptionally popular contestant.

Having run a beautiful Victorian apothecary in Leeds, Helena infuses her stylish, spooky approach into everything she creates, including the sell-out merchandise available on her website. She is the author of Introduction to Witchery (2017), The Wicked Baker (2020), The Witch-Crafting Handbook (2021) and My Mummy is a Witch (2023).

Follow her on Instagram.