This is a story that starts like a spy novel. A tale spanning six years, beginning with organ donation in Israel, traversing Eastern Europe to a software company in Romania, on to test households in Düsseldorf, through to the power-broking restaurants of the world and a celebrity chef in Melbourne, climaxing in dramatic scenes in a former theatre in Berlin. Intrigued? Like all bestselling thrillers, not all is as it seems. In fact, this is the story of how Germany’s pre-eminent applicance manufacturer, Miele, laid plans to revolutionise kitchens and home cooking forever, kept it top secret, and launched it to the world against the backdrop of Germany’s enigmatic capital, also the home of Miele. “From the outside, whitegoods are not necessarily interesting,” says Dr Markus Miele, fourth-generation Miele co-owner and managing director. “But when you look at the little details, they are.” We are in Berlin for the launch of the company’s landmark new Dialog oven, along with a brigade of the world’s best chefs, including Australia’s Shannon Bennett. The global launch is high budget, high profile and dramatic. Why the secrecy and fuss? Because Miele’s new oven has an irresistible pitch: it cooks food up to 70 per cent faster than conventional ovens (it’ll roast a chicken in 15 minutes). It’s intuitive, so you can control cooking from your smartphone, or import recipe settings. And it’s sophisticated, so you can cook dishes simultaneously – whether they be truss tomatoes and a lamb roast – with each cooked to perfection. It even guarantees a perfect souffle. Basically, once the tinkering is done, this appliance is slated to change cooking forever. While it sounds too good to be true, I witnessed mind-boggling tricks at the launch: a block of ice with a piece of fish inside went into the Dialog oven. When it re-emerged, the ice was still frozen, yet the fish inside was perfectly cooked.
When in Berlin