In an unexpected move, Trafalgar has collaborated with famed French perfumery, Fragonard to release its own ‘travel fragrance’ – named La Belle Vie.

The fragrance has been designed with the idea of reconnecting its wearer with a moment in time from their travels – unlocking a memory. La Belle Vie, or ‘The Good Life’, is set to be a unisex fragrance, combining the scent of delicate white petals and a hint of white grapefruit zest.

Trafalgar CEO, Gavin Tollman, said, “When one travels, all five of our senses are used, but for me, the sense that stands out the most is smell.

“It instantly transports us back to moments in time, connects us to places and reignites special memories. Trafalgar wanted to celebrate this core connection.”

The fragrance is available to Trafalgar guests travelling through France, on itineraries that include Paris, Eze and Grasse. When guests return home they “can continue to connect to The Good Life, long after their journey has ended.”