U River Cruises is unlike other river cruises. Sure, you get the European architecture views as you set sail, and you’ll eat like royalty too – but, on these ships, there’s some unusual happenings aboard.

Having launched in 2018, U River Cruises is catering to a new generation of travellers. Now, you board The A in Germany and enjoy a U in Drag journey, or a Tattoo on U trip.

So what happens in a drag-themed cruise? Well, U has joined forces with drag queens Jiggly Caliente, Darienne Lake and Phi Phi O’Hara, as seen on RuPaul’s Drag Race. Performances, karaoke, drag make-up lessons and a bar crawl at the ship’s ports will keep passengers entertained.

“We’re so excited to announce tattoo and drag queen themed cruises for our U guests,” says Ellen Bettridge, CEO and President of U.

“The themes coincide with everything our U brand stands for, which is encouraging our guests to completely let go, be confidently themselves and meet new like-minded travellers along the way.”

To book a U experience, visit ubyuniworld.com or call 1300 730 010.