When it comes to luxury, Dubai is a leader in the market. With a no-expense-spared approach to creating opulent experiences for guests, it will come as no surprise that the soon-to-be-opened Atlantis The Royal will be debuting a first-of-its-kind Nobu by the Beach.

While Nobu is synonymous with fine dining in the finest locations around the world – and we’ve seen the hotel iteration that’s come out of the luxury brand – this will be the first version of a pool club by Nobu.

Set to redefine the beach and pool club scene in the UAE, Nobu by the Beach will feature a lagoon pool, an iconic Nobu restaurant and a sprawling outdoor bar and terrace overlooking the Arabian ocean. Setting the mood, a live DJ will play deep house tracks while guests kick back and relax on the lush day beds, or in one of Nobu’s private air-conditioned cabanas, which all feature their own plunge pools.

From the minute you arrive, you’ll be treated to the Nobu service – think Nobu popsicles, fruit ceviche, monaka and mochi ice cream, plus more, on rotation. Those who treat themselves to a daybed or cabana will have access to exclusively designed amenities, such as a Nobu-branded beach bag, hat, fan or toiletry bag, along with travel-size skincare included, to keep you looking fresh.

When it comes to the food, you can expect the beloved Japanese/Peruvian cuisine Nobu has become universally renowned for, but in bite-sized pieces. The focus will be on share plates. On the menu you’ll find bento boxes, sandos and bites of black cod tacos.

While there’s no date set in stone yet, it’s anticipated that Nobu by the Beach will open at Atlantis The Royal in Q1 2023. Reservations for stays at the ultra-luxury hotel for 2023 and onwards have already opened, so consider us checked in.

Related story: Hola! Maroma, A Belmond Hotel, is Mexico’s newest luxury stay