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Bid farewell to your favourite school canteen treat, the Europe Sesame Bar

Europe Sesame Bar. Source: Cadbury

You chews, you lose.

Remember the Europe Sesame Bar? That chewy, seedy treat stocked by many an old-school school canteen? Well, it is no more. The decision has been made to discontinue its sale in Australian supermarkets.

The Cadbury-owned company has confirmed to several news outlets that the bar is being axed due to “very low” sales. Naturally, the interwebs has reacted in a manner entirely out of proportion to the scale of the announcement, especially when you consider that most people probably haven’t eaten one in about 20 years.

But then again, a treat that evokes such fond childhood memories probably does deserve this kind of attention. After all, who among us hasn’t spent many a happy hour working caramel-coated Sesame Bar seeds out from our back molars after recess?

Personally, we’re still reeling from the loss of Starburst lollies, but there is some comfort to be had – we still have the Nougat Honey Log and the Summer Roll. For now…

Related story: Coca-Cola have discontinued Lift, and we’re pretty sour about it

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